2022

groovy roasters

a coffee roastery and coffee house.

Taking inspiration from the legacy of a 100 years old building where it's located, Groovy Roasters is not pretending to have existed for years. Its DNA is a lively groovy music that fills an old space with sound and joy giving it a new life.

the nineteen created a brand identity which is a delicate blend of old and new, a cocktail that reflects the brand's nature. It's built around a contemporary and elegant, hand crafted typography of the logotype, modern yet paying hommage to the past, while brand graphics, printed in white over a kraft paper, bring grooviness and fun to the communication.

And the motto:
SMALL'N'PROUD
literally represents brand's essence, its ethos, who the guys are and the way they work.

GRV-001-logo-01
GRV-001-car
GRV-001-pack-cups
GRV-001-poaches
GRV-001-logo-02
GRV-001-bags
GRV-001-packs
GRV-001-coasters
GRV-001-allcups
GRV-001-photo-package
GRV-001-cards
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the nineteen

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